EPISODE

Just Trademark It!

KZSU Shows Logo   HEARSAY CULTURE RADIO
Episode 299
October 19, 2023
00:58:09
The Future of Bitcoin

Hosted by Dave Levine

ABOUT THIS EPISODE

Trademarking, always important for protecting one’s brand, has become more critical for small businesses as the internet and social media proliferate great ideas across space. Unfortunately, most do not know how to register one. It can seem insurmountable; but it isn’t. 

Elizabeth Townsend Gard and her daughter Sidne address this concern in Just Wanna Trademark for Makers: A Creative’s Legal Guide to Getting & Using Your Trademark. Return HC guest Elizabeth brings her trademark intelligence and energy to this interview with Dave as she discusses her book and background in quilting (which includes the highly successful Just Wanna Quilt podcast). In this discussion, you will learn more about what trademarks cover and gain insights into social entrepreneurship and small business. HCN is all about “answering your questions;” Elizabeth answers them for a basic step for anyone seeking to build a brand.

“Unless you register your federal trademark, no one’s going to know that you exist.”

    -Elizabeth Townsend Gard

“People don’t buy what you do; they buy why you do it.”

    -Simon Sinek

Lead Photo by Jon Tyson on Unsplash

Hearsay Culture Network
Hearsay Culture Network
Just Trademark It!
Loading
/
Edward Lee Bonus Conent

extra bonus in blue and orange ribbon

Extended Video Interviews

See premium videos for special episodes in this program, exclusively for members. To access premium video content sign-up here.

ABOUT THE GUEST

Elizabeth Townsend Gard

Elizabeth Townsend Gard is the John E. Koerner Endowed Professor of Law at Tulane Law. She developed and launched the “Durationator,” a groundbreaking website that determines the copyright status of works anywhere in the world. Elizabeth is the Founder and Director of the Just Wanna Quilt research podcast, which spawned a crafting, law, and entrepreneurship community. An expert on social entrepreneurship, Elizabeth is sought for her guidance and expertise as an experienced practitioner and educator in the innovation ecosystem.
Dave Golumbia - Guest
Dave Levine

HOST BIO

DAVID LEVINE

Dave Levine is the founder and host of Hearsay Culture. He is a Professor at Elon University School of Law and an Affiliate Scholar at the Center for Internet and Society (Stanford Law School). From 2014-2017, he was a Visiting Research Collaborator at Princeton University’s Center for Information Technology Policy. He is also the co-author of Information Law, Governance, and Cybersecurity (West 2019). A regular contributor to Slate, Dave has been published in leading newspapers, websites, and academic journals in the US and EU.

LISTEN ON YOUR FAVORITE APP

Apple Podcasts       Spotify       Stitcher      TuneIn        Google Podcasts        Pocketcasts

LISTEN TO MORE HEARSAY CULTURE

KZSU Shows
Hearsay Culture Network
Hearsay Culture Network
Ignite Talks: Tracking the Future Before It’s Here
Loading
/
  • Ignite Talks: Tracking the Future Before It’s Here

    Ignite Talks: Tracking the Future Before It’s Here

    Sep 21, 2024 • 00:59:41

  • Facebook's Broken Code, Revealed

    Facebook's Broken Code, Revealed

    Jul 29, 2024 • 00:57:46

    Almost from its inception, Facebook has been subject to intense scrutiny as a groundbreaking, but sphinx-like, corporate entity. Although CEO Mark Zuckerberg naturally received the most attention, many lesser-known and […]

  • The Weaponized Media: Storytelling in Today’s Polarized World

    The Weaponized Media: Storytelling in Today’s Polarized World

    Jul 24, 2024 • 00:59:25

  • Questioning the Myths of Utopian Tech

    Questioning the Myths of Utopian Tech

    Jul 10, 2024 • 00:58:30

  • Covering the Supreme Court in an AI Age

    Covering the Supreme Court in an AI Age

    Jul 5, 2024 • 00:55:45

  • What are Data's Secrets?

    What are Data's Secrets?

    Jul 2, 2024 • 00:56:52

  • News Reporting, Social Media, and the Political Strategist

    News Reporting, Social Media, and the Political Strategist

    Jun 30, 2024 • 00:59:11

  • Health Care Advocacy: The Developing World is Being Left Behind

    Health Care Advocacy: The Developing World is Being Left Behind

    Jun 26, 2024 • 00:59:57

  • Understanding AI Without a Computer Science Degree

    Understanding AI Without a Computer Science Degree

    Jun 20, 2024 • 00:58:37

  • Shaping AI: Language, Secrets, and Regulation

    Shaping AI: Language, Secrets, and Regulation

    Jun 12, 2024 • 00:59:57

Pin It on Pinterest

Share This